Gro vs Skio
Built around your deliveries, not your billing dates.
Skio built a great product for big CPG brands scaling fast. Gro is built for brands where the delivery day is the product. Fresh, frozen, refrigerated, anything where the box arriving on the right day is the whole point. Free to start, independent, and run by the people who build it.
Why brands switch
What you get with Gro that you won't get from Skio.
Built for delivery
Delivery aware subscriptions
Skio schedules around the charge, like most subscription tools. Gro schedules around the delivery. Your customers see when the box is arriving, not just when the card hits, and skip and reschedule flows anchor to the delivery day. If you ship anything perishable or time sensitive, that is the difference between a happy renewal and a melted box.
Start free, not at $499 a month
Skio starts at $499 a month and asks for product-market fit before they will take you on. Gro has no platform fee. You start free under 10 active subscriptions, then it is a simple 1% as you grow. You just need a product worth subscribing to.
Independent and founder-led
Skio is now part of Recharge, so the roadmap routes through the incumbent. Gro is its own company. You talk to the people who build it, and the roadmap answers to merchants, not to an acquirer.
Subscriptions and email in one
Skio does subscriptions and SMS, then sends you to Klaviyo for email. Gro gives you subscriptions and a full email platform under one roof. One less vendor, one less bill, one less integration to babysit.
Pricing
No $499 a month just to get in the door.
Gro has no monthly platform fee and no minimum revenue to qualify. You start free, pay a simple one percent as you grow, and the rate comes down as you scale. Every feature is included.
Gro
Subscriptions and email, all in
Then 1% on subscription orders
- Free up to 10 active subscriptions
- Discounts on the rate as you scale
- Every feature included on every plan
- Delivery-aware scheduling built in
Skio
Scale and Enterprise plans
1% + 20¢ per subscription order
- $499 / month billed annually, $599 month to month
- No free plan and no free trial
- Now part of Recharge
- Aimed at brands that already have scale
Side by side
Gro vs Skio
| Feature | Gro | Skio |
|---|---|---|
| Monthly platform fee | None | From $499 / mo |
| Transaction fee on subscription orders | 1% | 1% + 20¢ |
| Free plan with real features | Up to 10 active subs | No, demo only |
| Delivery aware scheduling | Billing date based | |
| Independent company | Part of Recharge | |
| Subscribe and save subscriptions | ||
| Prepaid and recurring billing | ||
| Customer portal | ||
| Cancel and retention flows | ||
| Build a Box and bundles | ||
| Upsells in portal and flows | ||
| Loyalty and referrals | ||
| Email marketing | Full platform | SMS, then Klaviyo for email |
| Real time analytics | ||
| API access | ||
| Support channel | Email, video, phone | Email, chat |
| Free done for you migration |
Skio figures reflect their published Scale plan ($499 per month billed annually, or $599 month to month, plus 1% and 20¢ per order involving a subscription) and custom Enterprise pricing. Skio is strong at what it does for scaling CPG brands, so most of the feature set is a fair tie. The difference is the model underneath: Gro is delivery-first and independent. Based on skio.com/pricing as of June 2026. Plans change, so check the latest before deciding.
Support
Talk to the people who built it.
When you message us you reach the team that builds Gro, by email, video or phone. No demo gate before you can ask a question, no waiting on a plan upgrade to get a real answer. Whether you are on the free plan or the largest store we run, you get the same line to the builders.
- Direct line to the builders, not a first line script
- Email, video and phone on every plan
- Help moving your subscriptions and flows across
- Honest answers when something is not a fit
Free migration
Already on Skio?
We move you across end to end, your subscriptions and your flows. We do the work, you keep selling, and there is no fee for the migration. Most stores are fully live within a few days.
Talk to us about migrating
[05]FAQ